The pharmaceutical industry is undergoing a significant transformation, shifting away from the product centric focus on blockbuster drugs to a more value-driven approach based, increasingly, on specialty medicines and patient outcomes. Competing in this environment demands a fresh approach that goes beyond traditional sales and marketing practices. The mindset must shift from widespread brand targeting to one that is highly specific and seeks to provide measurable value to payers, providers, and patients.
Commercial leaders need insight more than ever. They need to be able to make business decisions with confidence and demonstrate measurable outcomes from their investments. The role of data, technology, and reliance on IT as a partner, has never been more significant.
This has spurred a myriad of opportunities for the modern analytics providers who can assist the modern pharma and life sciences companies to achieve extraordinary results by accelerating their clinical their clinical, commercial and brand decision. However, as pharmaceutical companies develop their internal Big Data capabilities; many organizations still look to specialized vendors and consultants to complete large-scale studies. The third party pharma analytics business is well poised in the current pharma landscape to harnessing real-time data to drive decision making and Innovation. Studies suggest that in the near future, this market is expected to grow five times its current size with further advancements in the analytics landscape.
This edition of Pharma Tech Outlook brings you the “Top 10 Analytics Service Providers – 2019”. The list features some of the most prominent organizations in the industry that have excelled in their services and solutions pertaining to pharma analytics. The list is aimed at bridging the gap between pharma companies and third party analytics solution providers that are leading space with their technology prowess.
